This discussion has three parts:

1. What are the components of competitive strategy?Within competitive strategy what is the relevance of a value change framework?What are the implications for customers and the competition?
2. Cooperative strategies are the steps taken by two or more organizations to align strategies and resources to achieve a common goal.Discuss some considerations that must be taken into consideration when planning a strategic alliance.
3. What are the critical factors that are necessary in a joint venture to increase the likelihood of success?