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This external environment can be differentiated into 3 analysis activities, namely general environmental analysis, industrial environment and competitor analysis. Our discussion is: Why is it
This external environment can be differentiated into 3 analysis activities, namely general environmental analysis, industrial environment and competitor analysis. Our discussion is: Why is it important for companies to study and understand the external environment? How do the 5 (Five) competitive forces in an industry affect potential profitability? Explain
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Introduction To The Hospitality Industry
Authors: Clayton W Barrows, Tom Powers
7th Edition
0471782769, 9780471782766
