This is for Marketing class: I am looking at

**Henryford Outpatient Surgery Center. ** please answer the following . Thank you

Q4. Market Segmentation. Present a description of the market segmentation as follows:

1. Description

2. Percent of sales

3. What they want

4. How they will use the product

5. Support requirements

6. How to reach them

7. Price sensitivity

Q5. Alternative Marketing Strategies. List and discuss the alternatives that were considered before arriving at the recommended strategy. Alternative might include discontinuing a product, rebranding, positioning as a premium or value product, etc.