This is for marketing research 8th edition chapter 10, For each of the following possible sample sizes listed here, calculate the associated expected cost of the panel sample and the sample error. Please answer all 6 with work shown, Thank you!

Scope, a Procter & Gamble (P&G) brand, competes with Thus, the costs of these panel company services are based several other mouthwash brands. Listerine has been the on the number of respondents, and each company will bid market leader for the past several years while Scope, Crest on the work based on the nature and size of the sample and Colgate have been market followers. In an attempt to The Scope brand manager is operating under two con make Scope more competitive, the Scope brand manager straints. First, P&G top management has agreed to pay the has decided to undertake an market research total cost for all the research, and it is up to the Scope brand extensive investigation of the mouthwash market in the United States manager to spend this budget prudently. If a large portion to discover unsatisfied latent needs in mouthwash users and of the budget is expended on a single activity, such as the to identify the strengths and weaknesses of the competi cost of an online panel sample, there is less available for tors. Hopefully, this research endeavor will generate some other research activities. Second, the Scope brand manager ignificant improvements for Scope that will ultimately knows that P&G top management will expect this projec result in appreciable market share. In particular, the deci to have a large sample size. Of course, from past experi sion has been made to purchase panel access, meaning that ence, the brand manager realizes that large sample sizes are the online survey will be completed by individuals who generally not required from a sample error standpoint, but have joined the ranks of the panel data company and agreed he must be prepared to respond to questions, reservations to periodically answer surveys online. Although these or objections from his P&G managers when the sample individuals are compensated by their panel companies size is proposed. As preparation for the possible need to the companies claim that their panel members are highly convince top management that his recommendation is the representative of the general population. Also, because the right decision for the sample size for the Scope survey, and panel members have provided extensive information abou ith the help of his marketing research staff specialist, he themselves such as demographics, lifestyles, and product decides to make a table that specifies sample error and cost ownership, which is all stored in the panel company da of the sample base, a client can purchase these data without the necessity For each of the following possible sample sizes listed of asking these questions on its survey. here, calculate the associated expected cost of the panel After doing some investigation, the Scope marketing sample and the sample error team has concluded that several panel companies can pro 1. 20,000 vide a representative sample of U.S. households. Among 2. 10,000 these are Knowledge Networks, e-Rewards, and Survey 3. 5,000 Sampling International, and their costs and services seem 4. 2,500 comparable. For a "blended" online survey of about 5. 1,000 25 questions, the cost is roughly $10 per completed 6. 500 response. "Blended" means a combination of stored data base information and answers to online survey questions