Question
This is for Netflix Check out the firm's financial ratios, its profit margins and rates of return, and its capital structure, and decide how strong
This is for Netflix
Check out the firm's financial ratios, its profit margins and rates of return, and its capital structure, and decide how strong the firm is financially. Use it to assist in your financial diagnosis. Look at marketing, production, managerial competence, and other factors underlying the organization's strategic successes and failures. Decide whether the firm has valuable resource strengths and competencies and, if so, whether it is capitalizing on them. Check to see if the firm's strategy is producing satisfactory results and determine the reasons why or why not. Probe the nature and strength of the competitive forces confronting the company. Decide whether and why the firm's competitive position is getting stronger or weaker. Please treat this as a company analysis. Please cite sources
Doesnt have to be long just need to see where I need to start
\begin{tabular}{|c|c|c|c|c|c|} \hline & 2015 & 2016 & 2017 & 2018 & 2019 \\ \hline Revenues & $6,779.50 & $8,830.70 & $11,692.70 & $15,794.30 & $20,156.40 \\ \hline Cot of revenues (almost all of which relates to amortization of content assets) & 4,591.50 & 6,257.50 & 7,659.70 & 9,967.50 & 12,440.20 \\ \hline Gross profit & 2,188.00 & 2,800.80 & 4,033.00 & 5,826.80 & 7,716.20 \\ \hline Operating expenses Technology and development & 650.8 & 780.2 & 1,052.80 & 1,221.80 & 1,545.10 \\ \hline Marketing & 824.1 & 1,097.50 & 1,278.00 & 2,369.50 & 2,652.50 \\ \hline General and administrative & 407.3 & 315.7 & 863.6 & 630.3 & 914.4 \\ \hline Total operating expenses & 1,882.20 & 2,421.00 & 3,194.40 & 4,221.60 & 5,112.00 \\ \hline Operating income & 305.8 & 379.8 & 838.7 & 1,605.20 & 2,604.30 \\ \hline Interest and other income (expense) & -163.9 & 30.8 & -591.5 & -378.8 & -542 \\ \hline Income before income taxes & 141.9 & 260.5 & 485.3 & 1,226.50 & 2,062.20 \\ \hline Provision for (benefit from) income taxes & 19.2 & 73.8 & -73.6 & 15.2 & 195.3 \\ \hline Net income & 122.6 & 186.7 & 558.9 & 1,211.20 & 1,866.90 \\ \hline \multicolumn{6}{|l|}{ Net income per share: } \\ \hline Basic & 0.29 & 0.44 & 1.29 & 2.78 & 4.26 \\ \hline Diluted & 0.28 & 0.43 & 1.25 & 2.68 & 4.13 \\ \hline Weighted average common shares outstanding (in millions) Basic & 425.9 & 428.8 & 431.9 & 435.4 & 437.8 \\ \hline Diluted & 436.5 & 438.7 & 446.8 & 451.2 & 451.8 \\ \hline \end{tabular} \begin{tabular}{|l|r|r|r|r|r|} \hline Selected Balance Sheet Data & 2015 & 2016 & 2017 & 2018 & 2019 \\ \hline Cash and cash equivalents & $1,809.30 & $1,467.60 & $2,822.80 & 3,794.50 & 5,018.40 \\ \hline Current assets & 5,431.80 & 5,720.30 & 7,670.00 & 9,694.10 & 6,178.50 \\ \hline Total current and non-current content assets & 7,218.80 & 14,682.00 & 20,112.20 & 20,107.50 & $24,504.50 \\ \hline Total assets & 10,202.90 & 13,586.60 & 19,012.70 & 25,974.40 & 33,975.70 \\ \hline Current liabilities & 3,529.60 & 4,586.70 & 5,466.30 & 6,487.30 & 6,855.70 \\ \hline Long-term debt* & 2,371.40 & 3,364.30 & 6,499.40 & 10,360.10 & 14,759.30 \\ \hline Stockholders' equity & 2,223.40 & 2,679.80 & 3,582.00 & 5,238.80 & 7,582.20 \\ \hline Cash Flow Data & & & & & \\ \hline & & & & & \\ \hline Net cash (used in) provided by operating activities & -749.4 & ($1,474.00) & 2,680.50 & ($2,887.30) \\ \hline Net cash provided by (used in) investing activities & -179.2 & 49.8 & -339.1 & -387.1 \\ \hline Net cash provided by (used in) financing activities & 1,640.30 & 1,091.30 & 4,048.50 & 4,505.70 \\ \hline \end{tabular}
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