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This is international business question! Please answer it! Managing a companies' marketing mix (i.e., price, product offering, distribution channel, and promotional strategy) is challenging in
This is international business question! Please answer it!
Managing a companies' marketing mix (i.e., price, product offering, distribution channel, and promotional strategy) is challenging in a domestic business, but marketing becomes even more challenging when a firm begins to expand internationally. In your opinion, what are the most challenging aspects of international marketing?
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