This is to the reference question I send before this one. The website is called The 10 Worst Product Fails of All Time. The product I choose was the Arch Deluxe . These questions need to be answered about this product.

Products and Services Course Resources Account Every year hundreds of millions of dollars are spent marketing products (or services) that fail. Millions of dollars Conferences those companies would love to get back Portfolium Dashboard Fortunately you happen to have a functioning time machine that you bought on Craig's list. And now you've got one chance to fix what went wrong in the marketing research process and convince one of those companies not to spend that money Courses Calendar Inbox Help image: Gary Knight via Flickr (CC BY 20) Guided Response: You're going to investigate and document the story of a famous new product flop (and market research failure) and how vou went back in time to fix it. Your response must be at least 350 words and also refer to your textbook Identify andresearch a prominent new oroduct/service failure The press loves failures. so you won't have any problem finding examples oIdentify the following product/service name the company who marketed it. the year it was introduced and where (particularly if not in the US) Answer the following questions about the market research process. Refer to Section 2.3 in the text. What are the steps in market research process? Provide each step relat ng it to your product as possible o Where was the farlure in your produuct s market research process? Which stepwas missing. not followed correctly misinterpretd. or misrepresented? What is the market research finding that you're g0-ng to go back in time and share with management to stop this introduction