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This product was the culmination of a great deal of work by many cross - functional teams from Keurig and Coke. What mistakes do you

This product was the culmination of a great deal of work by many cross-functional teams from Keurig and Coke. What mistakes do you think might have been made by those product development and launch teams to end up with this failing result? (Note: I'm looking for your thought or opinion based on the article, not additional research. It may be a theory or guess on your part.)
In your first post, write 2-3 sentences regarding a potential mistake/problem that could have occurred in the work of these teams. You can use both your business acumen and teambuilding knowledge in discussing the mistake/problem. You must submit this post before you will be able to see others' posts.

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