This question regards life insurance:

1. What makes someone a candidate for the product? (age, life circumstances, income, etc.).
2. How can you find a pool of potential customers for this service? What information can you find or purchase, such as lists? How many prospects could you come up with to start a conversation (f2f, phone, email)? Recognize that most of the prospects will (a) not need, (b) not be able to buy, or (c) already have insurance. That is why developing a very large pool of leads is so important to selling success.
3. What questions would you ask to verify if there is both need and ability to purchase the product?