This unit's discussion consists of two parts. Please label your initial response to the different parts as A and B$.$

Choose a company in the pharmaceutical industry. Go to the company's website and identify the social media tools they utilize? Give three specific examples on how they are using these social networks and what you learned from their social media activities.

ABC Florist has just reached $5$K followers on their Twitter account. Create three tweets for their upcoming twitter campaign for Mother's Day. Explain your rationale for designing these tweets and why you think it will be effective in reaching your audience. Consider using tags $($@ and #$)$ in your tweet.