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This week we are looking for 3 Takeaways: From this week's reading, what is your top takeaway?? Your final takeaway is how to become a

This week we are looking for 3 Takeaways:

  1. From this week's reading, what is your top takeaway??
  2. Your final takeaway is how to become a successful marketing manager.
  • Remember a good Takeaway has three core parts:
    1. The Ah-ha moment
    2. Situational Action Plan - (How do you plan to use as a Sales or a Marketing Manager)?
    3. Expectations
    4. https://blog.hubspot.com/sales/ultimate-guide-creating-sales-plan
    5. https://blog.hubspot.com/marketing/elements-flawless-product-launch-li
    6. https://blog.hubspot.com/sales/gtm-strategy

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Marketing Management

Authors: Philip R Kotler, Kevin Lane Keller, Subramanian Sivaramakrishnan, Peggy H. Cunningham

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