This week's case study will focus on Peloton. Within this case study, we will focus on Internal elements. The key to a successful case study is ensuring you substantiate your ideas with data and evidence. The content outline of your case study will be as follows: 1. Introduction (what, i.e., company) w/ thesis statement (what you will discuss). 2. Describe Peloton's current business strategy using evidence to support 3. Using the Balanced Scorecard information from your textbook (Chapter 2, Figure 2.5), please characterize/analyze Peloton's current situation: - Financials: Current ratio, Debt to equity, Net Income - Customer Measures - Internal Business Process Measures - Learning and Growth Measures 4. Conclusion - summary of key points made