This weeks paper will examine the reasons why businesses should embrace social media.

Your report (paper) must:

Define social media

Identify and briefly describe, a minimum, of two social media platforms.

Pick at least two social media platforms and explain the advantages and disadvantages of using these platforms to connect with customers. In addition, explain why these platforms are better than, at least, two other social media platforms.

Identify and explain any interactions between the social media platforms.

Required Section Headings:

Introduction 1 paragraph

An introduction should (a) provide the context needed to understand your topic; (b) identify the topics covered in the paper; and (c) provide a clear sense of the papers direction

Definition of Terms

Social Media Advantages and Disadvantages

Platform Interaction

Summary/Conclusion

Remember to support your statements with factual information (i.e., attribution/citations) from subject matter experts and/or scholarly sources and use a formal writing style. In addition, material from the course textbook or the textbook's author(s) cannot comprise more than 25% of the sourced and/or quoted material.

The paper must follow the formatting guidelines in the most current version of The Publication Manual of the American Psychological Association and contain a title page, five scholarly references, three to five pages of content, and a reference page.

***PLEASE ANSWER MAINTAINING THE Required Section Headings. THANKS IN ADVANCE***