Those looking for deals may find T$.$J$.$ Maxx's reference pricing system, which shows both their price and a comparison price, beneficial. However, I normally have certain products or styles in mind regardless of price, so this tactic doesn't always work for me$.$ I recognize that it works well for communicating value to buyers who are price$-$concerned. Still, I would be more likely to purchase at these places if pricing precedes all other considerations.