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Threads Inc., an apparel manufacturer, employs personal selling to market goods. Its employees handcraft products that are marketed by a professional team. In this case,

Threads Inc., an apparel manufacturer, employs personal selling to market goods. Its employees handcraft products that are marketed by a professional team. In this case, which tactic should Threads Inc. adopt?
a. It should refrain from advertising and public relations.
b. It should make planned presentations to prospective buyers.
c. It should generate large amounts of publicity quickly.
d. It should refrain from educating the public about the companys objectives.

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