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Three factors differentiate retail marketing from marketing practiced in other types of businesses: the average dollar amount of a single sales transaction, impulse purchasing, and
Three factors differentiate retail marketing from marketing practiced in other types of businesses: the average dollar amount of a single sales transaction, impulse purchasing, and
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the presence of physical stores.
the type of product sold.
the reliance on personal selling.
the method of marketing used.
the selling of services.
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