. T-Mobile LTE 1:39 PM Exit Transactions that take place on mobile phones are known as E-commerce SEM pay-per-click M-commerce Question 2 1 pts Mobile marketers often use and text messages (SMS), banner ads email, surveys snail mail, focus groups express mail, interviews . T-Mobile LTE 1:39 PM Exit is an advertising metric measuring the advertising dollars you must spend to reach 1,000 people. Cost per thousand impressions (CPM) Cost per thousand impressions (CPT) Cost per thousand impressions (CMI) Cost per thousand impressions (CPI) Question 4 1 pts A/B testing was aggressively and successfully used by what presidential email campaign? George Bush John Kerry Barack Obama Hillary Clinton ..ll T-Mobile LTE 1:39 PM Exit vvnicn of the Tonlowing is not a key application or advantage of the Internet? communication commerce customer allocation community Question 6 1 pts Search Engine Optimization (SEO), Search Engine Marketing (SEM) and Social Media Marketing (SMM) are designed to direct internet traffic so that a website is more colorful environmentally friendly sustainable visible and likely toplace hiber incearch ..ll T-Mobile LTE 1:40 PM Exit Using a is one way that app developers and web marketers pander to addictive behaviors of users. psychologically induced psychosis variable reward system positively looped feedback system financially rewarded system Question 8 1 pts Email marketing is highly effective and highly targeted because the address is obtained from you when making a purchase government files tax returns phone books 11 T-Mobile LTE 1:40 PM Exit Research nas snown that email marketing is more effective at customers than customers. keeping loyal/getting new O getting new/keeping loyal informing/closing closing/informing Question 10 1 pts On most social media sites, humor is encouraged to promote marketing activities. One network where humor is likely discouraged is Facebook LinkedIn Pinterest