To achieve the potential of cloud computing, there is a need to have a standard cloud reference model for the software architects, software engineers, security experts and businesses. This model provides a fundamental reference point for the development of cloud computing.

The Cloud Reference Model brings order to this cloud landscape. For example, Cloud Consumers maintains a business relationship with, and uses service from Cloud Providers. The number of cloud storage providers online seems to grow every day. Each competing over the amount of storage they can provide to clients.

Google's email serviceprovider Gmail, on the other hand, provides unlimited storage on the cloud. Gmail has revolutionized the way we send emails and largely responsible for the increased usage of emailworldwide.

• What is an example of how you are a cloud consumer?
• What are the benefits for you to be a cloud consumer?