Question
To improve profitability, SAS was forced to reduce its work force by over 1,000 employees. How might such reductions affect the ideal, desired, predicted, and
To improve profitability, SAS was forced to reduce its work force by over 1,000 employees. How might such reductions affect the ideal, desired, predicted, and adequate level of service?
Can the company adjust consumers' zones of tolerance in order to cope with staff reductions?
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Contemporary Marketing
Authors: Louis E Boone, David L Kurtz
14th Edition
032458203X, 978-0324582031
