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To reach more customers in India, which represents a vastly promising market but where the GDP is less than $2,000 per capita, Netflix offers subscription
To reach more customers in India, which represents a vastly promising market but where the GDP is less than $2,000 per capita, Netflix offers subscription plans priced lower than those offered in the United States. This market is known as Group of answer choices globalization. glocalization. purchasing power parity. top of the pyramid. bottom of the pyramid
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Macroeconomics
Authors: Robert J Gordon
12th edition
138014914, 978-0138014919
