To: Samuel Vulli, (Vice President, Business Development) From: Sasha Gupta (Product Manager) Date: July 23, 2022 Subject: Tradeshow Proposal

Dear Samuel:

I have been actively looking for ways to promote our new grease interceptor. I have found a tradeshow that may work for the product and would like to get approval to attend the show.

The tradeshow details are as follows:

• PHCC Connect show
• Location: Kansas City, MO.
• Dates: October 22-24, 2022 (3-day show)
• Cost: $16,500 USD

As you know the market for grease interceptors in the Mid-West US is very lucrative and there is great potential for our product to gain market share and become profitable quickly.

The deadline for registration is fast approaching in mid August, I would like to register soon so that we can secure a good location for our booth. Please let me know if I may proceed with registration.

Thank you.

Sasha Gupta, PMP

Reply this email as following rules

Pre-Task

• Assume that you are the Vice President, Business Development Samuel Vulli, for your Manufacturing company Canadian Plastic Plus.
• You have received an email from Sasha Gupta, a Product Manager within your company. She is responsible for new product development in your plumbing product line. She reports directly to you.
• Sasha has emailed you with a proposal request to attend a tradeshow to exhibit her new Grease Interceptor plumbing product. The product is designed for restaurant use to collect grease before it enters the sewer system.
• You have a good relationship with Sasha, and she is an excellent employee who is always eager to find new ways to improve the customer experience, the user experience, and increase profits.
• However, you cannot approve this proposal for the following reasons:
  • The tradeshow conflicts with another tradeshow the company is attending, and the booth will be in use.
  • The tradeshow will cost over $20,000 USD to exhibit, travel, and stay. This was not budgeted in the current year.
  • The tradeshow is not one that is dedicated to restaurant owners so it will not generate as much traffic or interest in this specific product.

Be sure your response follows an indirect approach within your email pattern (opening, body, closing) using the negative news strategies learned including a new subject line.