Question
Topeka Company's income statement for the current month shows that the company sold 400,000 units of its product and earned a net operating income of
Topeka Company's income statement for the current month shows that the company sold 400,000 units of its product and earned a net operating income of $600,000. Management is very pleased with the result and believes the company's strong financial position is strong because sales have to go down 50% from the current level before losses can occur. Management further believes that if the company runs a new TV commercial at a cost of $60,000 per month , sales volume next month could grow by 25% from the current sales level without the need to lower sales price.
Question : If this action is taken , what will be the increase or decrease in the next month's net operating income from the current month ? A) increase by 240,000 B) increase by 300,000 C) increase by 800,000 D) Decrease by 60,000 E) None of above
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