Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

*topic is about ethical dillema, advocacy against corruption, initiatives to improve business ethics and reduce corruption, risk management, and practical insights in reducing and managing

image text in transcribed
*topic is about ethical dillema, advocacy against corruption, initiatives to improve business ethics and reduce corruption, risk management, and practical insights in reducing and managing business risks.
In the 1990s, GEC was a major UK company, specializing mainly as a defense contractor. It had a reputation as a risk-averse company with a large cash pile. In 1996 a new chief executive led the board into a major change in the company's strategy. GEC sold off its defense interests and switched its business into telecommunications, mainly in the USA, buying large quantities of telecommunications assets. The company also changed its name to Marconi. A number of factors, including a huge over-capacity in network supply, led to a collapse in the market for telecommunications equipment in 2001. Many of Marconi's competitors saw the downturn coming, but Marconi did not. It assumed, incorrectly, the market downturn would be brief and there would soon be recovery and growth. Within a year loss of shareholder confidence resulted in a collapse in the Marconi share price, reducing the value of its equity from about 35 billion to just 800 million. In July 2001, the company asked for trading in its shares to be suspended in anticipation of a profits warning. Not long afterwards. Lord Simpson was forced to resign. In retrospect, investors realized that the Marconi board had not understood the business risks to which their strategy decisions had exposed the business. Some years later in 2006 the Marconi name and most of the assets were bought by the Swedish firm Ericsson Relating to the topics discussed in this course, what were the errors committed by GEC

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image

Step: 3

blur-text-image

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

The Anxiety Audit

Authors: Lynn Lyons

1st Edition

0757324258, 978-0757324253

More Books

Students also viewed these Accounting questions