Topic:

"Is it ethical for internet companies to track and use consumer personal data and credentials in the name of personalizing benefits to the consumer? Provide a reasoned response to this issue".

1. From the topic above, narrow down the topic and focus on specific issues.

2. Make an introduction (clearly outlining what the topic is about). - Explain the topic, define key terminologies, state the significance of the topic.

3. Provide thesis statement (take a position from the literature review), (summarize material that pertains to the topic)

Discussion (Body)

4. Develop the thesis and present the main points

5. Explain each main points

6. Examine opposing views

7. Provide arguments in support to the thesis/position

8. Use the views of other writers to support the position

9. Provide a balanced discussion. (Include some counter arguments, provide ample support for your position, and demonstrate why your position is the correct one.

Conclusion

1. Restate the thesis

2. Summarize the content of the paper

3. Highlight the main points