Trade Look around social media sites in order to determine which ones they should use to promote their brand. Try to come up with the questions the CEO/ client would like to get answered and see how diverse the questions could be. Question: Create a questionnaire, What questions you could ask? Your task is to create a questionnaire to evaluate the idea of selling veg food to self-declared Vegans & Vegetarians, AND determine which social media sites would be suitable to promote this option. You can use survey monkey and will send your survey to another group. The group answers the questionnaire and then provides a critique of it, based on their experience as respondents and also based on their experience of creating their own questionnaire around the same question. Constructive criticism and constructive reflection (i.e. how was the other group's questionnaire superior to theirs). Core point; Imposing the Sustainability concept: https://www.youtube.com/watch?v=wa5HzeBclPU https://www.youtube.com/watch?v=FLE6WmIZyoA https://www.youtube.com/watch?v=VGz7njenG18&t=178s https://www.youtube.com/watch?v=ASAf8MImlRI "VegFoods to GO" has hired you to explore the possibility of using social media sites to target Millennials and Gen Z, as future clients across Canada. You may be interested to create a bit of a case study around food prep firms similar to Hello Fresh, Chef's Plate, and Good Foods, but this one prepares veg foods only. Consider Prof. on the role of the CEO/ client who is asking: How does their firm grow their business in the current back-to-the-normal environment and yourself as Senior Marketing Research Associate, The idea for the hypothetical firm called "VegFood to Go" came to my mind from my experience with Good Foods? All three of these offer home delivery of vegetarian meals, along with nonvegetarian meals...so the idea was that this hypothetical firm "Vegfood to Go" is going to replicate the other firm's success (but only specializing in Veg Foods). Keeping their unique business model in mind, they wanted to explore millennials and GEN X (their preferred market segment...which aligns with the demographics of most of our students in the class). DO NOT LOSE REFERENCE. PLEASE!