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A manager of a Shangri-La Hotel said, We have power and value in the market and people are willing to pay for it. This manager
A manager of a Shangri-La Hotel said, "We have power and value in the market and people are willing to pay for it." This manager is referring to A. line filling B. social marketing C. specialty products D. brand equity Next page Jawher is planning to buy a new washing machine. She notices that they come in numerous price ranges. She wants to make sure she gets the most for her money. This product is a(n) product. A. shopping B. specialty C. convenience D. unsought Next page
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