Represent the situation as a game and find the optimal strategy for each player, State your final answer in the terms of the original question. Political scientists distinguish between two kinds of issues in elections campaigns: positional issues (voters have sharply divided and incompatible views "valence issues (voters agree on goals but are divided on the best ways to achieve them). In a race between the incumbent and the challenger for state marketing survey found that if the incumbent focused on positional issues, she trated the challenger by 10% if he focused on the same kind of issues, him by 10% if he concentrated on valence issues. If she focused on valence issues, she trated him by 25% if he focused on the same kind of issues, but by 35% the concentrated on positional issues. Challenger Incumbent What does Prepresent? O Prepresents positional issues. O Prepresents valence issues What does v represent? O V represents positional issues O V represents valence issues For the incumbent: For the challenger: CE In designing the incumbent's TV ads for the campaign, what proportion should focus on positional issues