Answered step by step

Verified Expert Solution

Link Copied!

Question

1 Approved Answer

Posted on Sep 13, 2024

Type Is Zoom Safe into Google and describe what results you see on the first page. Identify and explain the reputational damage the company faced

Type "Is Zoom Safe" into Google and describe what results you see on the first page. Identify and explain the reputational damage the company faced back in 2020. (5 marks)

Now provide a strategic response of what the company could do to improve its brand image with consumers.

Use at least 3 of the following channels: (15 marks)

- PPC

- SEO

- Social Media

- Mobile

- Email

Optimization: how would you measure and optimize to ensure you are making improvements? (5 marks)

Step by Step Solution

There are 3 Steps involved in it

Step: 1

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

Step: 3

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Integrated Marketing Communications Strategic Planning Perspectives

Authors: Keith J. Tuckwell

4th edition

133157873, 978-0133157871

More Books

Students also viewed these Marketing questions

Question

★★★★★

A project has just completed the 87th item in its plan. It was scheduled to have spent $168,000 at this point in the plan, but has actually spent only $156,000. The foreman estimates that the value...

Answered: 1 week ago

Question

★★★★★

How many bits (not bytes) are there in a 10 page text document? Hint: There are approximately 350 words on a double-spaced page.

Answered: 1 week ago

Question

★★★★★

Daniel B. Butler and Freida C. Butler, husband and wife, file a joint return. The Butlers live at 625 Oak Street in Corbin, KY 40701. Dan?s Social Security number is 111-11-1112, and Freida?s is...

Answered: 1 week ago

Question

★★★★★

Type "Is Zoom Safe" into Google and describe what results you see on the first page. Identify and explain the reputational damage the company faced back in 2020. (5 marks) Now provide a strategic...

Answered: 1 week ago

Question

★★★★★

IN JAVA PLEASE, also can you please explain each class

Answered: 1 week ago

Question

★★★★★

At the end of 2021, Splish Brothers Inc. has accounts receivable of $802,700 and an allowance for doubtful accounts of $34,200. On January 24, 2022, it is learned that the company's receivable from...

Answered: 1 week ago

Question

★★★★★

Question 2 Record the following transactions on the books of Sheridan Co. (Omit cost of goods sold entries.) (Credit account titles are automatically indented when amount is entered. Do not indent...

Answered: 1 week ago

Question

★★★★★

At the end of 2021, Metlock Co. has accounts receivable of $718,400 and an allowance for doubtful accounts of $22,800. On January 24, 2022, it is learned that the company's receivable from Madonna...

Answered: 1 week ago

Question

★★★★★

4 8 , 0 0 0 Horizontal analysis The comparative accounts payable and long-term debt balances for a company follow. Accounts payable Long-term debt Current Year Previous Year $48,000 53,400 $36,960...

Answered: 1 week ago

Question

★★★★★

Determine whether the following items included in Wong Company's January bank reconciliation will require adjustments on Wong's books and indicate the amount of any necessary adjustment. (Deductible...

Answered: 1 week ago

Question

★★★★★

Are you repelled by touches from strangers? What about touches from people who are not your age (children or the elderly)? What about being touched by a colleague or a professorsomeone you have a...

Answered: 1 week ago

Question

★★★★★

A Does the piercing even matter? What type of message does the tongue stud send?

Answered: 1 week ago

Question

★★★★★

Have you ever taken an online or distance-learning course? Were you happy with the instruction and the amount of interaction? It is challenging to both present and respond nonverbally in courses...

Answered: 1 week ago

Previous Question Next Question