Uncertainty and lack of control shaped the organizational members' communication and actions in many ways. When it comes to the doctors, it forced them to go along with something they don't want to do. Because of them thinking that if they didn't merge with the rival hospital, they'd cease to exist, they felt forced to go along or lose their job. The study explained, "If we did not make this merger... we would probably be failing. We couldn't have...stayed independent as a hospital." (Cleary 158). This quote does a good job in showing how fear led them to accept their new reality. When it comes to lack of control, that also played a huge part. One portion of the study describes how the nurses were fighting and the doctors weren't because the doctors essentially felt like hostages in their own workplace so couldn't voice their opinions due to both fear and lack of actual control in the organization itself (Cleary 164). The executives also used uncertainty and lack of control to shape communications as well in a different way. They knew that if the doctors at Landahl felt they would not survive without the merger, they would go along with it. Because of this, they stressed that narrative whenever they could to make sure the option they wanted went through. The text said, "Findings reveal that network executives, led by the CEO, engaged in a coordinated effort to communicate messages of financial uncertainty and crisis before, during, and after the merger between Landahl and Stewart hospitals. These financial concerns, it was put forth, constituted an existential crisis to independent hospitals throughout the nation, the state, and to Landahl Hospital in particular. In short, the CEO directed a deliberate campaign to spread the merge or go bankrupt narrative" (Cleary 162). study guide. feedback. Please react to my post by responding in a way that will make me think about the material in a different way