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Under Armour s Strategy in 2 0 1 9 : Its Struggle to Revive North American Sales and Profitability. What factors are acting to intensify

Under Armour

s Strategy in

2019

: Its Struggle to Revive North American Sales and Profitability. What factors are acting to intensify

/

weaken the bargaining power and leverage of suppliers in the athletic apparel industry?

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