Understanding the emergence of participativee-commerce trends and the distinct methodologies and tools available for businesses to improve their approach to online consumers. Chooseoneof the three business models described; Selling Physical Products, Selling Services, or Selling Information, and answer the following questions:

1. Which one of the business models is the most convenient?
2. What Web 2.0 tools would you use in your marketing strategy?
3. Which one of the other types ofe-commerce could complement your strategy to augment the reach and capture the interest of potential new clients?