Understanding the organizational dynamics, especially from an efficiency perspective, is vital for success. Most individuals feel they know and understand an organization's structure of what they do and how they do it, but few understand "why" they do it (not just for profit).

1. After watching Simon Sinek's video below and completing the assigned reading, explain how understanding "The Why" can impact the ability to successfully lead organizations to success.

Simon Sinek, "The Why": https://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action?language=en