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Unhappy with the speed with which the company's export initiative was going, the CEO called Tyrell, the person in charge of exports at Shiffman Home

Unhappy with the speed with which the company's export initiative was going, the CEO called Tyrell, the person in charge of exports at Shiffman Home Goods. What aspect of exporting can Tyrell use to validate the slow progress of the company's efforts?
The U.S. government does not provide any help for exporters.
Exporters often face voluminous paperwork, complex formalities, and many potential delays and errors.
Large firms do not consider exporting until their domestic market is saturated.
Small firms are usually familiar with foreign market opportunities.
Novice exporters tend to overestimate the time required to cultivate business in foreign countries.
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