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Urban Decay strategically markets its high-performance cosmetic products at selective retail outlets. The company prices its products and creates promotions geared toward a specific target
Urban Decay strategically markets its high-performance cosmetic products at selective retail outlets. The company prices its products and creates promotions geared toward a specific target market: fashion-conscious young women. This combination of marketing choices by Urban Decay's marketers is knows as their
A cause marketing
B marketing mix
C. push strategy
D. marketing communication
E. brand transformation
:
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