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Use an emotional appeal when the Question 14 options: product is expensive; long-lasting; or important to health, security, and financial success. product is inexpensive, short-lived,
Use an emotional appeal when the Question 14 options: product is expensive; long-lasting; or important to health, security, and financial success. product is inexpensive, short-lived, or nonessential. reader is comparing similar products from other companies. reader has a college education
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Intermediate Accounting principles and analysis
Authors: Terry d. Warfield, jerry j. weygandt, Donald e. kieso
2nd Edition
471737933, 978-0471737933
