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Question 1: In this highly competitive environment, award-winning Emirate Airways has undergone a phenomenal expansion period, with their commitment being to provide travelers with the highest quality of service in the air and on the ground. Their quest is to become known globally as the best airline in the world. Year Month Number of First and business class passengers that applied for each membership monthly Advertising spent 2012 100 120 180 230 290 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov 390 2,010.00 2,130.00 2,410.00 5,020.00 5,130.00 5,210.00 5,400.00 5,480.00 5,500.00 6,120.00 6,230.00 6,340.00 650 680 710 900 950 Dec 1010 The following table shows number of passengers for the years 2013, 2014, 2015 and 2016. Year 2013 Year 2014 Year 2016 Month Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec No. passengers 200 170 210 300 350 410 740 700 800 1000 1020 1100 No. No. passengers Year passengers 300 2015 389 230 400 330 420 450 570 550 600 530 670 890 900 900 1000 930 1020 1200 1500 1500 1870 1780 2000 No. passengers 400 430 420 600 640 700 1080 1050 1300 2000 2030 2130 The following table shows the membership level and its equivalent Emirate points (E-points) Membership level Burgundy Silver Gold E-points required to qualify or retain status 500 E-points 1500 E-points 2500 E-points The following table shows the relationship between the advertisement spent and the E-points. MONTHLY ADV = $12000 E-POINTS = $12000 E-POINTS