Use McDonalds

Many companies use a balanced scorecard system to track and manage their performance. According to Garrison, Noreen, and Brewer (2021), a balanced scorecard "consists of an integrated set of performance measures that are derived from and support a company's strategy." In a balanced scorecard, the company's strategy is translated into a system of performance measures that are used to monitor the company's performance in meeting its strategic objectives.

Your task for this assignment will be to identify and discuss key performance measures used in a balanced scorecard example of any ONE real organization, or if you prefer, propose a limited set of key performance measures that might be used for an organization, but be sure to specify if that organization is involved in manufacturing, a service industry, some area of non-profit work, etc. You can readily find examples by doing a search of the library databases, Google Scholar, or any other source available to you along with our textbook readings. To further assist in your understanding of this topic, in addition to finding information relating to a balanced scorecard example you might also want to do supporting searches on "dashboards" and also "Key Performance Indicators (KPIs)," as these are two contemporary terms related to the balanced scorecard concept.

Discuss the specifics of each of the elements in the balanced scorecard that is being used in your selected company example. You should also analyze the significant strengths and potential weaknesses of the organization's balanced scorecard.

Deliverables

You will prepare a 7 - 9 slide PowerPoint presentation (this number of slides does not include the cover page slide and references slide), explaining the specifics of the balanced scorecard applied in the example company you selected in your research.

Your PowerPoint presentation should also include voice narration for each of the content slides.

APA standards are required to be followed for this presentation.

Category	Points
Identification and Discussion of Balanced Scorecard Perspectives and Performance Measures	50
Identification and Analysis of Balanced Scorecard Strengths and Weaknesses	30
Presentation - PowerPoint with Audio	20