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Use the following costs to determine when mailing the catalog to all 9 6 , 5 5 1 customers: Cost to produce and mail catalog

Use the following costs to determine when mailing the catalog to all 96,551 customers:
Cost to produce and mail catalog = $0.90
COGS (cost of goods sold) and variable costs =50%(of sales revenues)
a. the gross profit in dollars
b. the gross profit as a percent of gross sales
c. the return on marketing expenditures (gross profit/cost to mail catalogs).
marketing expenditures (gross profit/cost to mail catalogs).
Total bought is 2371 and avg price of $104.24

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