Use the information in the table below to calculate the financial metrics for each scenario.

	Scenario 1	Scenario 2	Scenario 3	Scenario 4
Sales to Retailers	700	700	850	800
Selling Price to Retailers	$ 1,200.00	$ 1,200.00	$ 1,200.00	$ 1,200.00
Total Retailer Revenue
Sales to Consumers	500	700	700	800
Selling Price to Consumers	$ 1,900.00	$ 1,700.00	$ 1,900.00	$ 1,700.00
Total Consumer Revenue
Total Sales Revenue
Fixed Costs	$ 100,000	$ 100,000	$ 100,000	$ 100,000
Variable Cost Per Kayak
Production	$ 600.00	$ 600.00	$ 600.00	$ 600.00
Promotion	$ 200.00	$ 200.00	$ 400.00	$ 400.00
Total Variable Cost Per Kayak	$ 800.00	$ 800.00	$ 1,000.00	$ 1,000.00
Total Kayaks Sold
Total Variable Costs
Total Cost
Net Profit
Profit Margin

Which Scenario results in maximization of:

1. Sales Revenue
2. Net Profit Dollars
3. Unit Sales Volume
4. Profit Margin%