Use the MorningStar case $($above$)$ and choose ALL of the correct responses. Note: the responses are NOT mutually exclusive.

Which of the following influences potential MorningStar customers to try the new Chik'n line of nuggets and patties?

The belief that the land used to raise cows, chickens, and pigs could be used more sustainably.

Data that shows more people go to Burgerking than Chic Fil A$.$

A coworker who brings a Tofurky sandwich to lunch.

The experience of eating and enjoying a MorningStar burger.