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use this sample for cash flow statements This is a formal marketing plan and should reflect a professional consulting project. It should provide sufficient detail
use this sample for cash flow statements
This is a formal marketing plan and should reflect a professional consulting project. It should provide sufficient detail so that your hypothetical client could the plan and implement it. Please spell-check and proof-read. As this is a formal document, write in the third-person' tense (eg. avoid reference to you, we, our, et al.). The body of the report should include applicable headings, and, introductory and closing paragraphs for each section. Graphs and charts can be added as separate Appendices. Please apply the applicable theory / frameworks provided in class and in the text when addressing the following format: . . Cover Page: Include Class Section, Group Number and Participants (Surname, Given Name). Table of Contents: Please use the applicable formatting process in Word for a professional look. Executive Summary: This is a stand-alone one-page single space summary of your entire report. Introduction: This introduces your project along with a statement of need ... the business your client is . in. . . . Environmental Analysis: Identify and define relevant PEST and PORTER considerations (not SWOT). Reason for Being: Create a concise high level "mission statement" for your client. Beliefs: Define the big picture destination by the end of year three, and, key milestones to get there. Big Pic: Describe where your client's organization should be by the end of year three, with milestones. Competitive Edge: Explain your approach or approaches and how to begin developing this. Targeting & Positioning: Define the industry segments, then your recommend target market(s) and why. Brand: Define the brand "Category(s)", "Position" and "Personality". How can it become memorable? Product: Recommend the product-service-experience value proposition to support positioning and brand. Place: Recommend location / space-design details to support the brand, also website details. Price: Provide pricing details, how they align with positioning and brand recommendations. Promotion: Detail your proposed promotion budget and media platforms to best reach the target market. Summary: This section briefly ties together / concludes your report in a paragraph. . . . . Remember to proactively check in with colleagues to ensure work is progressing with the agreed upon quality Appendix 1: Include a projected cash-flow statement for years one through three (use the following sample but customize so it is applicable to your client's industry and business model) Beginning / ending cash balances for each of the first three years will provide a sense of the cash that will be required as you build the business to a point of profitability. Search the internet and industry websites for approximate revenues / expenses. Most indo is readily available. State assumptions as warranted. YEAR 1 YEAR 2 YEAR 3 Cash on Hand Biz Loan (@ 5% interest) Minus Leaseholds Minus Inventory Cash at Launch $ 500,000 $ 175,000 $ 300,000 $ 350,000 $ 25,000 $ 33,000 $ 114,500 Gross Revenues (GR) Less Cost of Goods Sold Operating Profit $ 700,000 $ 371,000 (GRX 53%) $ 329,000 (GRX 47%) $ 825,000 $ 420.750 (GRX 51%) $ 404,250 (GRX 49%) $1,000,000 $ 490,000 (GRX 49%) $ 510,000 (GRX 51%) Less Fixed Costs. Wages Rent & Utilities Credit Cards (2%) Insurance & Misc. Biz Loan Interest Promotion Total Fixed Costs $ 140,000 $ 100,000 $ 14,000 (GRX2%) $ 10,000 $ 15,000 $ 42.000 (GRX 6%) $ 321,000 $ 140,000 $ 100,000 $ 16,500 $ 10,000 $ 15,000 $ 41.250 (GRX5%) $ 322,750 $ 170,000 $ 100,000 $ 20,000 $ 10,000 $ 15,000 $ 40.000 (GRX 4%) $ 355,000 Net Profit (Loss)*** $ 8,000 $ 81,500 $ 155,000 Ending Cash $ 33.000 $ 114,500 $ 269,500 *** For this assignment, disregard corporate income tax and asset depreciation. Also, for this assignment, treat all revenues / expenses as cash in / cash out. Assume the owner will reinvest all profits into the biz for the first three years This is a formal marketing plan and should reflect a professional consulting project. It should provide sufficient detail so that your hypothetical client could the plan and implement it. Please spell-check and proof-read. As this is a formal document, write in the third-person' tense (eg. avoid reference to you, we, our, et al.). The body of the report should include applicable headings, and, introductory and closing paragraphs for each section. Graphs and charts can be added as separate Appendices. Please apply the applicable theory / frameworks provided in class and in the text when addressing the following format: . . Cover Page: Include Class Section, Group Number and Participants (Surname, Given Name). Table of Contents: Please use the applicable formatting process in Word for a professional look. Executive Summary: This is a stand-alone one-page single space summary of your entire report. Introduction: This introduces your project along with a statement of need ... the business your client is . in. . . . Environmental Analysis: Identify and define relevant PEST and PORTER considerations (not SWOT). Reason for Being: Create a concise high level "mission statement" for your client. Beliefs: Define the big picture destination by the end of year three, and, key milestones to get there. Big Pic: Describe where your client's organization should be by the end of year three, with milestones. Competitive Edge: Explain your approach or approaches and how to begin developing this. Targeting & Positioning: Define the industry segments, then your recommend target market(s) and why. Brand: Define the brand "Category(s)", "Position" and "Personality". How can it become memorable? Product: Recommend the product-service-experience value proposition to support positioning and brand. Place: Recommend location / space-design details to support the brand, also website details. Price: Provide pricing details, how they align with positioning and brand recommendations. Promotion: Detail your proposed promotion budget and media platforms to best reach the target market. Summary: This section briefly ties together / concludes your report in a paragraph. . . . . Remember to proactively check in with colleagues to ensure work is progressing with the agreed upon quality Appendix 1: Include a projected cash-flow statement for years one through three (use the following sample but customize so it is applicable to your client's industry and business model) Beginning / ending cash balances for each of the first three years will provide a sense of the cash that will be required as you build the business to a point of profitability. Search the internet and industry websites for approximate revenues / expenses. Most indo is readily available. State assumptions as warranted. YEAR 1 YEAR 2 YEAR 3 Cash on Hand Biz Loan (@ 5% interest) Minus Leaseholds Minus Inventory Cash at Launch $ 500,000 $ 175,000 $ 300,000 $ 350,000 $ 25,000 $ 33,000 $ 114,500 Gross Revenues (GR) Less Cost of Goods Sold Operating Profit $ 700,000 $ 371,000 (GRX 53%) $ 329,000 (GRX 47%) $ 825,000 $ 420.750 (GRX 51%) $ 404,250 (GRX 49%) $1,000,000 $ 490,000 (GRX 49%) $ 510,000 (GRX 51%) Less Fixed Costs. Wages Rent & Utilities Credit Cards (2%) Insurance & Misc. Biz Loan Interest Promotion Total Fixed Costs $ 140,000 $ 100,000 $ 14,000 (GRX2%) $ 10,000 $ 15,000 $ 42.000 (GRX 6%) $ 321,000 $ 140,000 $ 100,000 $ 16,500 $ 10,000 $ 15,000 $ 41.250 (GRX5%) $ 322,750 $ 170,000 $ 100,000 $ 20,000 $ 10,000 $ 15,000 $ 40.000 (GRX 4%) $ 355,000 Net Profit (Loss)*** $ 8,000 $ 81,500 $ 155,000 Ending Cash $ 33.000 $ 114,500 $ 269,500 *** For this assignment, disregard corporate income tax and asset depreciation. Also, for this assignment, treat all revenues / expenses as cash in / cash out. 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