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User When you are calculating projected audiences for a television campaign, which metric tells you the potential size of the audience in the period you
User When you are calculating projected audiences for a television campaign, which metric tells you the potential size of the audience in the period you are planning to run the campaign? Group of answer choices Shares Impressions PUT / HUT
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Hospitality Strategic Management Concepts And Cases
Authors: Cathy A Enz, Jeffrey S Harrison
2nd Edition
047008359X, 9780470083598
