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User You KitchenAid is manufacturing a new Professional Salad Spinner machine. For summer 2 0 2 0 , they are planning a new campaign for
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You
KitchenAid is manufacturing a new Professional Salad Spinner machine. For summer they are planning a new campaign for a new product that will be conducted in a limited geographical area, only LA County, and can use TV time, radio time, and newspaper ads. Information about each medium is shown below.
Medium
Cost per Ad
# Reached
Exposure Quality
TV
Radio
Newspaper
interpret the shadow price for the budget constraint
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