1. Using a scenario of a student who has just lost a running shoe, describe how awareness set both inert and inept, and evoked set comes into play in the process to buy a new shoe. (short essay)
2. Natalie needs to buy a smoothie blender, but her close circle of friends and family including herself has yet to own one so far. How do you think she would go about figuring out the best deal out there? What are the possible two best sources of information she could get the information from? (short essay)