Using examples of a product of your choice explain the buyer decision process when the buyer buys products rationally .Also explain the psychological factors likely to influence the consumer behavior of your buyer .Using the same product you have used explain the adoption process the consumer will go through and what are some of the factors which will influence him or her to adopt the product or reject it.

Lastly assume you are the manager of that organization that produced that product your consumer above mentioned bought explain the various steps in details which you went through before coming up with the product.