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Using global warming as a case, identify some of the key national and regional opinion leaders. How have they used the media to disseminate their
Using global warming as a case, identify some of the key national and regional opinion leaders. How have they used the media to disseminate their messages? Describe some of the public relations strategies that might be used to heighten awareness of these leaders' respective causes. What are some of the key attributes of an opinion leader
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Database Concepts
Authors: David Auer, David M Kroenke
5th Edition
0132998564, 9780132998567
