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Utilizing the Closing Case of Chapter 0 3 , the Competitive Advantage at Nordstrom ( pages 9 7 - 9 8 ) , briefly answer

Utilizing the Closing Case of Chapter 03, the Competitive Advantage at Nordstrom (pages 97-98), briefly answer the following questions in paragraph form. Both of the questions should be answered in under a page, single spaced.
6. According to the Closing case, how does Nordstrom's reputation of customer service function as resource to maintain competitive advantage? Likewise, how does the Nordstrom' operations efficiencies help the company achieve competitive advantage? What does the combination of the two do? Are the two resources/capabilities complementary? Explain your answer.
7. Apply the VRIO framework and describe to what extent the customer service reputation (a resource) and operations efficiencies (a competency and capability) may be considered valuable, rare, inimitable, and well organized. Then discuss how the combination effects the profit margins long term. (HINT: remember the definition of sustained competitive advantage in Question 4 above. Also see section 3-3 and figures 3.2,3.3, and 3.4.)
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