Question
Vida Medicare is a company that manufactures a wide variety of medicine. Vida Medicare has seen tremendous growth in the past several years and
Vida Medicare is a company that manufactures a wide variety of medicine. Vida Medicare has seen tremendous growth in the past several years and needs to find a new and larger location for its factory. A consulting firm has identified the following factors that should be taken into consideration in choosing a new site for its factory. They have assigned the weights shown in table below to each of these factors: Factor Proximity to markets Proximity to suppliers Land and construction cost Labour availability and cost Average community income Weight 0.30 0.25 0.20 0.15 0.10 The consulting firm has identified three possible locations and has assigned each of them the following factor ratings in table below: Factor Proximity to markets Proximity to suppliers Land and construction cost Labor availability and cost Average community income Johor Bharu 55 60 25 40 80 Bangi Receiving station locations (X,Y) 20,15 8,10 4,7 2,6 8,7 Using the factors rating, determine the BEST location to be chosen based on the maximum composite score. Which is the better location? (10 Marks) 70 70 25 60 65 b) A courier service hub wants to minimize the shipping cost for collecting the parcels from the courier services shops. The courier services shops locations and the volumes are specified as below. Based on the center of gravity method, determine the central location of the courier service hub. (5 marks) Volume Per day 26 Alor Setar 35 40 70 90 45 9 25 30 40
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