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View this video in the context of Maslow's hierarchy of needs. What needs do beauty products satisfy and why? Apply the AIDA model to this
- View this video in the context of Maslow's hierarchy of needs. What needs do beauty products satisfy and why?
- Apply the AIDA model to this presentation. How can a social media influencer move a consumer from one level to another?
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https://www.youtube.com/watch?v=Lps34-NTJoY
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Contemporary Business Mathematics with Canadian Applications
Authors: S. A. Hummelbrunner, Kelly Halliday, K. Suzanne Coombs
10th edition
133052311, 978-0133052312
