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Vocent company sells Product A and Product B in packages sold to customers. On the average Vocent obtains 30% Gross Margins on Product A and
Vocent company sells Product A and Product B in packages sold to customers. On the average Vocent obtains 30% Gross Margins on Product A and 60% Gross Margins on Product B. Also on average its Product Mix in a Package sold runs 80% Product A and 20% Product B. What is the average (blended) margin Vocent gets on packages sold? IMPORTANT: Please include managerial perspectives when answering the question (what the answer means for the company/firm moving forward).
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